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ENT 216 Introduction to Entrepreneurship II

ND2 level25 topics

ENT 216 covers 25 topics. StudyPath paces them into daily study sessions that finish before your exam date, with practice questions and worked answers for each one.

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Course outline

The topics this course covers, in teaching order.

  1. Business environment
  2. Factors affecting enterprises
  3. Business ideas and opportunities
  4. Sources of new venture ideas
  5. Ideation methods
  6. New venture start-up requirements
  7. Enterprise resources and sources
  8. Managing organizational activities
  9. Business growth and organizational structures
  10. Entrepreneurial teams and teamwork
  11. Success and failure factors in new ventures
  12. Business ownership structures
  13. Routes to business ownership
  14. Creativity and innovation
  15. Creative problem-solving techniques
  16. Creativity process
  17. Types and importance of innovation
  18. Product planning and development
  19. Product classification
  20. Product differentiation
  21. Product branding
  22. Steps in product branding
  23. Entrepreneurial leadership
  24. Attributes of entrepreneurial leaders
  25. Styles of entrepreneurial leadership

A sample from this course

One topic, as StudyPath teaches it.

Business environment

The business environment is the set of external forces that influence a firm’s operations, profitability and strategic choices. Mastering its components – macro (PESTEL) and micro (Porter’s Five Forces, regulatory, socio‑cultural, technological, environmental) – is essential for analysing opportunities and threats, a frequent requirement in Nigerian tertiary entrepreneurship exams.

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