StudyPath

AGD 223 Advertising I

ND2 levelCommunication & Media5 topics

AGD 223 covers 5 topics. StudyPath paces them into daily study sessions that finish before your exam date, with practice questions and worked answers for each one.

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Course outline

The topics this course covers, in teaching order.

  1. Graphic communication definition
  2. Tools of graphic communication
  3. Principles of graphic communication
  4. Graphic communication materials
  5. Purpose of advertising campaigns

A sample from this course

One topic, as StudyPath teaches it.

Graphic communication definition

Graphic communication is the use of visual symbols, images, and typographic elements to convey messages, ideas, or brand identities. Mastering its definition and core components—such as the hierarchy of visual information, the role of colour, typography, and layout—is essential for designing effective advertising materials and for answering exam questions on media communication.

What you get for AGD 223